Company: Revlon | Role: Art Direction
Collaborators: Angela Sumner, Creative Director
PREVAGE® Product Launch
Recognizing the global epidemic of pollution, Elizabeth Arden introduces the first-of-its-kind invisible skin shield to help reverse aging signs and visible environmental damage. PREVAGE® with Idebenone, a powerful antioxidant, combines potent pollution protection and works on brightening the complexion to correct the past and protect the future of your skin. For its launch and 360 campaign, we sought to highlight this powerful key ingredient and molecular formula to effectively and graphically communicate its superpower.