Agency: Conway and Partners | Role: Creative Direction, Art Direction
Collaborators: Photography by Jorge Garcia, Videography by Sam Operchuck
Collaborators: Photography by Jorge Garcia, Videography by Sam Operchuck
The Woodner
Located in the heart of Washington, DC and overlooking Rock Creek Park, The Woodner is a landmark with a rich legacy and deep connection to the city. We redefined the building’s historic identity through a refreshed visual language and lifestyle campaign that balanced legacy with modernity, infusing youthful energy and edge while honoring its storied past.